Yoshimi has a passion for design and a keen eye for clean form and aesthetics. Her schooling in molecular biology and her studies abroad provide a unique twist to her design style and approach.
Yoshimi has worked with clients from many different industries -- including high tech, biotechnology, education, and clean energy -- as well as from diverse global regions. She understands target audience cultural nuances are just as important as market context in developing design solutions for a client's communication and branding needs.
Over the years, Yoshimi also served in editorial and marcom management positions at companies in the Silicon Valley. Her responsibilities spanned several aspects of marketing communications including: art direction, corporate identity design, branding, design team management, marketing automation implementation, event management, technical editing, package design, website design and collateral development.